Elon Musk Reportedly Asked Apple for $5 Billion for Exclusive Access to SpaceX. The Company Had 72 Hours to Accept or Decline
SmartphonesApple ended up opting for a different option.
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Mark Zuckerberg Criticizes Apple for Not Innovating for Decades While on His Ever-Faithful MacBook
ComputersThe MacBook Air, introduced by then-Apple CEO Steve Jobs at the 2008 Macworld Expo, was regarded as the world’s thinnest laptop. The model caught the attention of the Meta CEO.
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The Jewel in Apple’s Crown Isn’t Its Products, but Its Credibility. The Company Just Threw It Away
Business and EconomicsThe delay of an AI-driven Siri is the final straw, adding to a series of disappointments that undermine users’ confidence in Apple’s future.
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A Leadership Expert Identifies Five Keys to Successful Decision-Making. Both Steve Jobs and Tim Cook Have Effectively Employed Them at Apple
OthersMaking decisions is challenging, especially when the future of a company like Apple is at stake. A leadership expert claims that the decisions made by Jobs and Cook are backed by neuroscience.
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The Real Owner of Apple Isn’t Tim Cook or Any Other Executive. The Company Belongs to Three Giants Who Don’t Even Want to Be the Owners
Business and EconomicsAn X-ray of Apple’s ownership reveals a curious fact: Three passive managers have more control than any other company or person.
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The Succession of Tim Cook (IX): Who Will Replace Him as Apple CEO?
Business and EconomicsExperts evaluate potential successors to Cook, pointing to John Ternus and Jeff Williams as the top candidates.
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The Succession of Tim Cook (VII): Jeff Williams, the Establishment Pick
Business and EconomicsApple’s chief operating officer since 2015, Williams is a key figure in global supply chain management and operations. He also oversaw the development of the Apple Watch.
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The Succession of Tim Cook (VI): Deirdre O’Brien, an All-Round Senior Candidate
Business and EconomicsApple’s senior VP of retail and people, O’Brien has more than 30 years of experience with the company, where she’s led store operations and human resources.
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The Succession of Tim Cook (V): Eddy Cue, the Services Visionary
Business and EconomicsApple’s senior VP of Internet software and services, Cue has been at the company since 1989. He’s overseen iTunes, Apple Music, iCloud, TV+, and other Apple services.
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The Succession of Tim Cook (III): Craig Federighi, the Charismatic Software Leader
Business and EconomicsApple’s senior VP of software engineering since 2012, Federighi is known for his charisma and great hair. He was a leader in developing iOS and macOS.
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Nike Faces the Biggest Crisis in Its History. However, It Has an Ace up Its Sleeve: Tim Cook
Business and EconomicsThe Apple CEO is also Nike’s longest-serving independent director. As such, Cook is crucial to the company’s recovery.
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The Succession of Tim Cook (I): This Is the Legacy He’ll Leave Behind as Apple’s CEO
Business and EconomicsCook is set to leave Apple after transforming it into the world’s most valuable company. His successor will inherit a diversified organization facing regulation, innovation, and competition challenges.
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Awkward Silence: A Breakdown of the Emotional Intelligence Technique That Transformed the Responses of Steve Jobs, Tim Cook, and Jeff Bezos
OthersThe awkward silence is an emotional intelligence technique that allows you to take a few seconds before answering, reducing emotional stress.
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‘I Swear It’s There.’ Apple CEO Claimed There Was an iPhone in a 1670 Painting. He Didn't Know How to React
OthersTim Cook wandered through Amsterdam’s most famous museum and was taken aback when he saw this painting.
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Apple Sent Out a 7 a.m. Email Asking About Remote Work. Its Employees Didn’t Like It
Business and EconomicsApple emailed employees asking for feedback on remote work and company culture. A few days earlier, the company had threatened to eliminate working from home for good.
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Who Is John Ternus? Meet One of the Leading Contenders to Succeed Tim Cook as Apple CEO
Business and EconomicsWhile there are factors for and against Ternus, his age also plays a big role. At 50 years old, he has more than a decade left in his professional career.
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Tim Cook Quietly Debuts New and Exclusive 'Made on iPad' Sneakers. The Internet Noticed.
AccessoriesThe Apple CEO attracted attention not only for the new devices he held in his hands, but also for what he was wearing on his feet.
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Tim Cook:Elon Musk Reportedly Asked Apple for $5 Billion for Exclusive Access to SpaceX. The Company Had 72 Hours to Accept or Decline.Mark Zuckerberg..