Apple's New M4 MacBook Pro May Look Like the Same Old MacBook Pro, but It’s the One I’ve Been Waiting for Over 10 Years
ComputersYes, this time, I’m ready to make the investment the MacBook Pro requires.
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Apple Has a New Offering for Those Who Don’t Switch Off Their Computers: The M4 Mac Mini
ComputersDo you turn off your computer every day?
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Apple M4 MacBook Pro (2024): The First-Ever 24-Hour Battery Life in a Mac and a New M4 Max Chip That Pushes the Boundaries
ComputersThe new MacBook Pro has the same iconic design with enhanced power thanks to the M4, M4 Pro and new M4 Max chips. It also includes Thunderbolt 5, enhanced Liguid Retina XDR display and up to 24 hours of battery life.
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The Succession of Tim Cook (II): John Ternus, the Leading Candidate
Business and EconomicsApple’s senior VP of hardware engineering since 2021, Ternus has played a key role in developing iconic products such as the iPhone, iPad, and Mac.
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Apple Mac mini (2024): The M4 Pro Chip Turns the Sleek New Design Into a Desktop Beast
ComputersThe M4 Mac mini takes the power of Apple Silicon to another level. It's faster, more efficient and more compact than ever, with options up to
64 GB and offering Thunderbolt 5.
You Still Can’t Use the New Magic Mouse While Charging—And That’s Exactly What Apple Wants
PeripheralsIt’s not a mistake but a manifesto: The mouse is wireless by definition, whether you like it or not.
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After 14 Years of Secret Research, Apple Is Launching Its Most Ambitious Project to Date to Revolutionize Healthcare
HealthThe E5 project team has been investigating diabetes management and has developed an experimental app and non-invasive technology to accurately measure glucose levels.
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Nike Faces the Biggest Crisis in Its History. However, It Has an Ace up Its Sleeve: Tim Cook
Business and EconomicsThe Apple CEO is also Nike’s longest-serving independent director. As such, Cook is crucial to the company’s recovery.
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The Succession of Tim Cook (I): This Is the Legacy He’ll Leave Behind as Apple’s CEO
Business and EconomicsCook is set to leave Apple after transforming it into the world’s most valuable company. His successor will inherit a diversified organization facing regulation, innovation, and competition challenges.
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AI Chatbots Talk as if They’re Capable of Reasoning, It’s a Big Lie
Robotics and AIA simple experiment exposed their flaws: Substituting just a few words during training is enough to confuse these models.
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Years Ago, Apple Went Through a Nightmare When an iPhone 4 Was Left at a Bar. Now, History Seems to Be Repeating With the Alleged MacBook Pro M4
ComputersThe secrets of the new MacBook Pro M4 appear to have been revealed.
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Google Used to Dominate Online Advertising. Now, That’s Changing, and It’s Great News
Business and EconomicsMeta and Amazon are gaining strength, but so are Apple and TikTok.
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In Just Two Years, We’ve Gone From a Buttonless iPhone to an iPhone With the Most Buttons Ever. It’s an Excellent Decision
SmartphonesThe new iPhone 16 models now have more buttons than ever, despite rumors a few months ago suggesting that all buttons would disappear.
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Apple and Microsoft Can’t Stop Bragging About Their AI. But They’re Taking So Long to Deploy It That Waiting for It Is Becoming Exasperating
Robotics and AIAnd the problem affects not just these companies, but many others. For example, OpenAI.
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AirPods 4 Review: The Active Noise Cancellation That Users of the Entry-Level AirPods Deserved
ReviewsThe new AirPods are a great all-around bet.
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The iPhone SE Is Apple’s Missing Link. Keeping This Fossil Around Comes at a Price
SmartphonesThe current iPhone SE is anachronistic and its price is increasingly difficult to justify compared to discounted older and refurbished models.
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Microsoft Abandons HoloLens, Essentially Telling Meta and Apple That Investing in AR Is a Mistake
Virtual/Augmented RealityThe company will focus on software and its alliance with Meta. However, it will almost completely ignore the hardware segment.
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Apple Will Reportedly Launch the Thinnest iPhone Ever Before Focusing on the First Foldable iPhone. It Makes Sense
Business and EconomicsApple is working on an iPhone 17 Air that makes a lot of sense. Foldables will have to wait.
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iPhone 16 Pro Review: It’s One of the Best Phones of 2024, but It’s Also the One I’m Least Excited About
ReviewsWe take an in-depth look at the iPhone 16 Pro, one of the candidates for best phone of 2024 and much of the following year.
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AirTag vs. Tile: Which BlueTooth Tracker Is the Best Fit for You?
Buying GuidesIn this post, we’ll compare two of the most popular Bluetooth trackers on the market.
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